Unlikely sector might get a massive boost from spectrum and massive political advertising.

**Political advertising revenue across broadcasters like Sinclair Broadcast Group (SBGI), E.W. Scripps (SSP), and Gray Television (GTN) is ramping up significantly, driven by an intense midterm election cycle and early, aggressive spending across key competitive races. Broadcasters have been raising their full-year political ad outlooks, capitalizing on broad-based demand from candidates, parties, and issue advertisers.** 

**Beyond traditional ad cycles, major catalysts are building around broadcast spectrum value. SBGI’s leadership noted that they are in active talks with Elon Musk regarding their spectrum and its potential utilization for Starlink, highlighting that the underlying spectrum assets are worth billions. Echoing this massive valuation potential, SSP management also pointed out on their latest conference call that FCC Commissioner Brendan Carr has heavily discussed spectrum value and regulatory frameworks, signaling a shifting landscape that could unlock massive monetization opportunities for traditional station owners.**

**also last week fcc overturned an old rule that broadcasters could only own 39% of the market paving the way f**or merger and acquisitions. I’m mostly in gtn/SSP and think these can 4X from here. sbgi ceo said their spect is worth over $4b on last weeks cc as well as SSP which was in the billions.