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Zuckerberg is betting Meta’s whole ad business on AI and his own tools are turning dresses into pants

C
Aug 21, 2026 · 17:45

Zuck is telling everyone ai is the future of meta’s ad revenue ,reuters covered his latest ai pitch while calling it more ad than substance . Fine tho, he is the ceo thats his job.

Altho his own ad tools are currently generating gibberish copy and mangled products and business insider found one advertiser’s dress ad came out as a shirt and trousers . Emarketers and Mediapost both confirmed it and also some of these features are turning themselves on from bugs .

So he is standing on the stage telling investors ai is the future of advertising while the product is turning dresses into trousers and its not just meta looking rough rn , wired ran a piece on backlash from people getting annoyed at mcdonald’s and cocacola for slapping ai visuals into their ads and a gallup poll in the same piece found almost half of americans under 30 think gen ai does more harm than good at this point. Google also has started slapping ai labels on ads across search, youtube and snapchat has stopped showing fully ai generated content in discovery. Last but not the least NY made it a legal requirement to label ai people in ads now.

Feels like everyone except the CEOs pushing this stuff has noticed its not ready ,some ​​companies are working on alternatives for this ,for eg Icon built the whole thing around real creators and product instead,

Is this the new Metaverse?