Ever since Klarna went public earlier this month, I've been hesitant in adding the stock into my portfolio. I'm heavily in the ecommerce world and see them being used more and more by consumers all over Europe, and growing into the dominant BNPL for ecommerce, however their financials are not yet there that I would immediately add them to my portfolio. I also don't know much about their advertising business and I heard they have plans to make a marketplace. They posses loads of consumer data that could play a huge role in the further development of this business.
Should I be taking the risk and add them in a small portion to see them grow overtime or is this a total loser that will never see the big news?