Google is my biggest position in [portfolio](https://app.mecompounding.com/reference/53616c7465645f5f20c5cd096e20892c1db5765dc25a5b41276cc2a55245f5d9a8da462890eb87a2b5f546cd08d60bea) and I would like to share some thoughts on it before an upcoming earnings.
**1. Every** segment of [Google's business is growing](https://app.mecompounding.com/tickers/GOOGL/financials) and creating an overall revenue growth rate 12-15% Y/Y.
2. The financial foundation is really strong. The long term debt is 3 times lower than yearly free cash flow, assets is 4 times bigger than liabilities, the margins are improving almost quarterly.
3. Everyone is running is screaming that Google Search is dead and ChatGPT would kill it, but the search revenue has grown 26% since the launch of ChatGPT in November of 2022. Moreover, Google's Gemeni is really, really strong. I use it for work and analysis.
4. DOJ scrutiny? Yes, it hearts, but Google will service and went out stronger (look how Microsoft, Visa and other giants can live with it for years). Moreover new Google investments will surpass the damage.
5. When I look on new Google's investments and tragectory, I think they are safe for now. The fastest growing cloud, Waymo is getting new licenses, best AI in class, improvements in search.
The company that is growing revenue, earnings, rewarding investors with buybacks and dividends are trading at 19P/E.
This is the multiple of [NKE](https://app.mecompounding.com/tickers/NKE/summary) and [PEP](https://app.mecompounding.com/tickers/PEP/summary). Let me remind you that NKE has decreasing margins, decreasing market share, EPS and revenue are falling for 2 years almost every quarter, and still the valuation is 19P/E. PEP is lowering their forecast and has almost no growth neither in revenue nor EPS. Additionally, they have significant dividend burden. And still 20P/E.
I just don't think that GOOGL really deserves such treatment. The company is really strong and is doing great strategic investments. I think right now might be a good time to add some GOOGL shares to your portfolio. WDYT?