Today the S&P is at 5,593 at the time of writing this. I keep hearing people say "the market is on sale-load up!" or "now you can buy everything at a discount!". Well the S&P was at this same price back in August 2024, just 7 months ago. So was it expensive then? Or was it also "a discount" at that time? If you weren't loading up then, why are you all of a sudden loading up now? There doesn't seem to be much logic in this kind of thinking, unless I'm missing something.