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"In August, we [previewed Genie 3](https://deepmind.google/blog/genie-3-a-new-frontier-for-world-models/), a general-purpose world model capable of generating diverse, interactive environments. Even in this early form, trusted testers were able to create an impressive range of fascinating worlds and experiences, and uncovered entirely new ways to use it. The next step is to broaden access through a dedicated, interactive prototype focused on immersive world creation. Starting today, we're rolling out access to [Project Genie](http://labs.google/projectgenie/) for Google AI Ultra subscribers in the U.S (18+). This experimental …