$DBGI Digital Brands Group Delivers 221% Revenue Growth While Cutting Marketing Spend by 78%
AUSTIN, Texas, September 24, 2026--(BUSINESS WIRE)--Digital Brands Group, Inc. ("DBG" or the "Company") (NASDAQ: DBGI), a publicly traded company specializing in apparel and e-commerce, today announced significant growth and improved marketing efficiency across its collegiate licensing brand, AVO (shopavo.la).
From August 1 through September 11, 2026, AVO generated a 221% year-over-year increase in revenue while reducing digital marketing expenditures by 78% compared with the same period last year. During the period, AVO also achieved a 3.65x return on ad spend (ROAS).
The results reflect accelerating revenue growth alongside significantly improved capital efficiency.
Key Performance Highlights
•221% year-over-year revenue growth from August 1 through September 11, 2026
•78% reduction in digital marketing spendcompared with the same period in 2025
•3.65x ROAS, demonstrating improved efficiency of marketing investment
•442% increase in weekly net revenue from Week 1 to Week 6 among universities launched in 2026
•For universities launched during 2026, weekly net revenue increased 442% from Week 1, representing the week of August 1, through Week 6, representing the week of September 5.
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