First - disclosure: I own GT shares, with shares say around 1% of my portfolio
The situation:
\[source Reuters for the following:\]
Price to sales: 0.10
Price to book: 0.54 to 0.62 depending on type
Revenue is stable, including quarterly.
Product competitiveness: Consumer Reports - if anyone has anything more up to date that would be good, but at least as recently as 2022 the Goodyear Eagle Exhilarate tire scored the highest rating among 'Ultra High Performance All Season' category of tires, and that tire is still on the market. They have also scored 3rd place in the past for 'All season SUV tires' category with the Assurance ComfortDrive. This tire is also still on the market with a high rating at [TireRack.com](http://TireRack.com) .
Economically the consumer is hurting in auto loans and the price of cars. Also one might wonder what the best type of car is these days, like GM vs Ford, etc. But the great thing to an investor about tires is they need to be replaced every 30k+ miles, and people know they need to maintain their tires or face gas milage problems or accidents. So from that sense tires are somewhat less consumer discretionary. They can also be put on the most popular "auto de jour" if the rims are the right radius and the weight and other factors make it good for that class of car/truck as you know.
I won't post negative interest that is out there
This stock is the definition of dirt cheap based on a few decades of investing in individual stocks.
