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Just finished “Where are the customer’s yachts?”

B
Jul 10, 2026 · 20:42

I regularly listen to Berkshire Hathaway meetings from years gone by, on YouTube and Apple Podcasts. It soothes me and I find it very interesting.

Whilst listening to an “episode” I heard Warren recommend the book “Where are the customer’s yachts?” by Fred Schwed.

What a great book - highly recommend :)

Now onto the next book: Modern Value Investing.

Recommendations welcome in the comments below.