Buy MSFT by Jan 5, 2027.

# How This Active Value ETF Rode to the Top By [Lewis Braham](https://www.barrons.com/authors/lewis-braham?mod=article_byline) Follow Oct 07, 2026 2:00 am EDT Actively managed exchange-traded funds may not be that active after all. Many of the roughly 3,000 actively managed ETFs now trading are quantitatively run by computers that pick hundreds of stocks. That doesn’t sound very active—not in the traditional sense of money managers and teams of analysts doing deep fundamental research on individual companies. The PGIM Jennison Focused Value ETF, …